Academics are constantly fighting the belief that information found anywhere on the web is equal to finding information from another more respected source. Here is an example of the problems that surface through the dissemination of information through modern technology such as blogs.
Back in August I heard that Coca-Cola was producing a specialty can with Muslim symbols on it in recognition of the Muslim holiday Ramadan. You can imagine that just that particular statement might cause an uproar among Conservative Christians and Right Wing bloggers. And sure enough, bloggers were spreading this information around but none of them were getting the full story. It turns out, according to this article, that the can will be sold and marketed exclusively to Muslim countries and regions and not the United States. So instead of the sky is falling conspiracy theorist sparking fear in the nation's gullible the truth lies in researching the facts. Through blogs a half-truth is proliferated but through the power of the web the truth can be discovered and verified.
The questions remains, who thinks critically enough to take that next step to identify the facts? In most cases, we take things for face value and move to something else. Again, the instant nature of blogs and web news leaves little time and space for discovering the truth. Is this a field that librarians could assist in? The verification and proofing of web information? A daunting task I know but one that is sorely needed and best suited for information professionals.
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